Services Provided

Depending on the type of information needed, the population of interest, and budgetary capabilities, Ford Research Group will design and execute both qualitative and quantitative research studies:
  • In-depth interviews
  • Intercept interviews
  • Focus groups
  • Telephone surveys
  • Mail surveys
  • Web/Internet surveys
  • Content analysis
  • Mystery shopping
  • Competitive analysis
Ford Research Group adheres to the strictest rules of ethical conduct as set forth by the survey research industry.